The Police Grand-Ducale commissioned us to design their 2024 recruitment campaign for B1 and C1 careers.
The idea was to play on the representations we may have of the police profession to show the variety and diversity of police jobs in reality.
We produced a TV/cinema spot and a wide-ranging campaign on social networks such as Meta and Snapchat, including carousels and stories that also highlight the different aspects of police work. The visuals were also seen on bus. Radio and Spotify campaign spots were produced too.
